Enterprise UX Audit
A confidential UX audit for a Fortune 100 company. They were expanding their website into several new areas and wanted an outside read on how those pages would work for visitors before going further. We ran a heuristic evaluation of the sections that mattered most and gave their team clear action items and a recommendation. We are under NDA, so we can share our approach, just not the client or the pages.
Confidential engagement · under NDAConfidential · Fortune 100 energy & financial services
Enterprise website
Heuristic evaluation, UX audit, design recommendations
What we can share
Some of our work stays private, and this is one of those projects. A Fortune 100 company brought us in to look at parts of its website and asked us to keep the details confidential. What we can talk about is how we approached the review and what we handed back to their team. You will not see the company, its brand, or the actual pages here. The image above stands in for them.
Why they called us
The company was pushing its web presence into a few new areas and wanted a second opinion before those pages went any further. Rather than a full-site review, they pointed us at the specific sections that mattered most, the ones tied to where the business was expanding, and asked us to be candid about how well they held up.
The heuristic evaluation
We evaluated those pages against established usability principles, always from the point of view of the person who would actually be using them. For each area we laid out the action items we would recommend, how much of a difference we expected each change to make, and what the experience would feel like for a visitor working through the page. Accessibility was part of that read too, since a page that is hard to use tends to be hard for everyone.
From there we gave them a straight recommendation on how to move forward, so the choices in front of them were clear rather than a pile of raw notes.
What they walked away with
They got a prioritized, plain-language set of findings ranked so the highest-impact fixes were obvious, built to be handed straight to the people who own the site. For a confidential engagement like this one, what matters is that their own team could pick it up and act on it directly.